Insights I Strategy I Growth: Partner with SJLO Media
Don’t lose savvy buyers with stale content. SJLO Media crafts content that resonates and converts.
Critical Capabilities for Strategic Partner Programs
SJLO Media has the market proximity that fuels unmatched experience, scope and scale for your most important partner programs. Our Partner Marketing Services addresses the evolving requirements of the Partner Marketing and Sales community with a robust portfolio of marketing services—from primary research to custom content, to demand generation and omni-channel execution. Because we understand your target audiences better, we can support you better, end-to-end.
Problems Partner Marketing Solves
Implement a PRM
Partner Relationship Management Platform offer partners their own portal to access or request marketing and training materials, and channel managers can follow their partners’ progress and track needs.
Offer Online Partner Training
Since your partners are likely selling similar products from multiple companies, getting yours to the front of their minds should be a top priority.
Build Campaigns in a Box
These types of campaigns should be complete enough, yet personalize-able enough that partners can co-promote their value add as a reseller.
Create a Partner Marketing Plan that Drives Growth
Build do-follow links on relevant blog posts
This is an incredibly effective way to building do-follow Links, and gain high levels of traffic. All you need to do is search for content on a specific subject that has attained many backlinks in the past. Searching keywords is effective here. Then create content that is 10x better than the original piece.
Email swaps promoting your respective services or content
An email swap is when you and another person swap content to send to your email lists. This can also take the form of a takeover where you send content to your list from someone else, or they share content from you with their list.
Common Questions you Might have about Partner Marketing
Questions
We had success developing and executing partner marketing campaigns by leveraging existing relationships with partners, creating compelling content for their channels, optimizing campaigns for maximum reach, and using creative tactics such as influencers or contests.
It depends on what is included in your Partner Marketing Services. A member of our sales team would be more than happy to discuss rates based on your needs. Schedule a Meeting Using This Link
When measuring the success of a partner marketing campaign, we look at metrics such as cost per acquisition and customer lifetime value to see how effective our efforts are in terms of generating new customers. Additionally, we use ROI calculations to determine whether or not a particular campaign is worth investing in.
Are you a Good Fit for this Service?
- You are willing to work collaboratively.
- You have clear business guidelines in place. If you don’t, we can start you off with a Marketing and strategy.
- You understand that both parties have to be accountable for a successful project.
- You communicate often and honestly.
- You provide constructive feedback.
Ways We Can Help
Initiate collaboration
Collaborate with channel partners to boost marketing strategy & engagement.
Predictive results
Our deliverables are created well in advance so you can visualize your strategy before it rolls out.
Simplify the MDF application process
When it comes to marketing through an indirect sales channel, your partners are your champions.
Some of Our Clients!
